The sun snowman, as always, focuses on creating high-function children's wardrobes, integrating natural materials and innovative technology to launch a new series of "kiss" light down in autumn and winter 2024. The core concept of this series is "unlimited love company". Just as parents' love for their children is to give freedom and support, warm but not bound. Inspired by the rich and colorful scenes of children's daily life, the brand has created a light, comfortable and fashionable light down series, which is as light and free as the clouds of nature, completely subverting the heaviness and shackles of traditional down jackets. "kiss" light down series is a gentle response to the change of seasons. It incarnates as a warm guardian in the cold wind of autumn and winter, accompanies the children to fight light, bravely steps forward to explore the world without fear of the cold, and makes every step of growth full of laughter.

On 8th October, Sun Snowman, a leader in the field of children's clothing in China, officially unveiled the mystery of its brand spokesman - Hong Kong's famous entertainer Wong Cho-lam joined in glory. Wang Zulan, with his unique humour and charm and deep affinity, not only left a deep impression in the acting world, but also became the ‘happiness benchmark’ in the hearts of countless people with his warm family image. This time with the sun snowman hand in hand, Wang Zulan will be his trademark ‘warm father’ image, vivid interpretation of the sun snowman ‘warm with the snowman down jacket to protect childhood’ brand concept, for the children's winter time to add a touch of warmth and laughter.